
In 2021 Nadia Brenner was a pricing consultant with six clients and a timesheet in a spreadsheet. A formula error left a month of work for one client off an invoice. By the time she noticed, that client’s budget for the year was spent.
She wrote a timer that built the invoice for her, with the client’s rules baked in. Two friends who billed the same way asked for a copy, then their friends did. Owen Castellano, who had built billing systems at a payroll company, joined that summer.
Selby is now 11 people across five states. We have been profitable since 2024 and have never raised money, which keeps us answering to the people who pay us: about 3,800 consultants and small firms in the US and Canada.

Three currencies, two tax setups, one app. My accountant stopped asking me for a spreadsheet at year end.
Rhea Okafor
Clinical research consultant
Okafor Clinical
Raleigh, North Carolina
The calendar suggestions catch the calls I forget. It is usually two or three hours a week, which is real money at my rate.
Tomasz Wierzbicki
Salesforce consultant
Wierzbicki Consulting
Milwaukee, Wisconsin
Clients approve the timesheet before the invoice exists, so the invoice is never a surprise. My average days to paid went from 27 to 9.
Colette Ambrose
Brand strategist
Ambrose Studio
Portland, Maine
Free for your first client, no card. Bring three years of Harvest or Toggl history across in about ten minutes.